Channel Partner Training and Engagement Using Ringorang Sees 36x Improvement
Relaying new information to a remote global workforce – and getting them to take action on it – is challenging even in the best of times. During the pandemic, many companies are searching for new ways to increase engagement in their workforce and channel partners – to ultimately see measurable results in their business.
KaaS’ most recent customer was experiencing decreased engagement with a channel partner: after inviting channel partner employees to attend a webinar on the value of becoming certified with their organization – only a tiny fraction of attendees signed up for the certification.
A webinar clearly wasn’t the best method to engage this external group and reinvigorate the channel.
Three weeks later, they experienced a breakthrough.
After converting the webinar content to bite-sized, spaced-out microlearning modules repeated over 2 weeks with competitive gameplay, a leaderboard, and prizes – our customer saw 36X certification signups compared to the webinar attempt.
Turns out, when you don’t present *at* people – but instead engage them in the process:
New concepts take root.
Training becomes fun.
People take action.
Your company drives to the desired result instead.