Relaying new information to a remote global workforce - and getting them to take action on it - is challenging even in the best of times.
During the pandemic, many companies are searching for new ways to increase engagement in their workforce and channel partners - to ultimately see measurable results in their business.
KaaS’ most recent customer was experiencing decreased engagement with a channel partner: after inviting channel partner employees to attend a webinar on the value of becoming certified with their organization - only a tiny fraction of attendees signed up for the certification.
A webinar clearly wasn’t the best method to engage this external group and reinvigorate the channel.
3 weeks later, they experienced a breakthrough.
After converting the webinar content to bite-sized, spaced-out microlearning modules repeated over 2 weeks with competitive gameplay, a leaderboard, and prizes - our customer saw 36X certification signups compared to the webinar attempt.
Turns out, when you don’t present *at* people - but instead engage them in the process:
New concepts take root.
Training becomes fun.
People take action.
Your company drives to the desired result instead.
Ringorang was used in several U.S. Department of Energy controlled trials, resulting in behavior change on the part of utility customers who were educated on how to reduce energy usage at home.
Sempra Energy employees needed to be knowledgeable and informed around an upcoming rate increase, and be empowered to have conversations with customers about this information. Sempra chose Ringorang to educate and build confidence.
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